the guardian readership demographics

The Guardian: total weekly readership Mar 2010 Jun 2010 Sep 2010 Dec 2010 Mar 2011 Jun 2011 Sep 2011 Dec 2011 Mar 2012 Jun 2012 Sep 2012 Dec 2012 Mar 2013 Jun 2013 Sep 2013 Dec 2013 Mar 2014 Jun 2014 Sep 2014 … By 1828, the Morning Herald was selling the most copies, but it was soon overtaken by The Times. A definitive survey shows 33.3million adults now read The Sun every month. Throughout the period observed, approximately 16.7 million individuals over 35 years old … Name * Email * Job title * Organisation * Phone number * What location are you looking to advertise in? theguardian.com, Friday 30 … For age splits, NRS’s methodology changed in September 2012, so we only compare from then. Total weekly readership. Traditionally it has been pro-Tory, although it did support Labour between 1997 and 2010. This statistic displays the circulation rate for The Guardian in the United Kingdom from the first half of 2003 to the second half of 2016. This title has a strong demographic spread across race, age, income, making it ideal for both mass marketing and targeting specific segments. Some 797,000 young adults read … Business Day Readership. Editorial content is drawn from its sister publications, the British daily newspaper The Guardian and Sunday newspaper The Observer, and all three are published and owned by the Guardian Media Group. Dippin Dots and COVID Shots: Does the Ice Cream Company Hold the Key to Vaccine Supply Chains? What Great Britain thinks of The Guardian . 20 % Negative opinion. This relationship with views of immigration in particular should not be surprising, given that people are more likely to rely on the media where their direct experience is limited, which is likely to be the case for this issue for most people. This website uses cookies for a range of purposes. The Times tends to have a right of centre bias. At the start of the 19th century, the highest-circulation newspaper in the United Kingdom was the Morning Post, which sold around 4,000 copies per day, twice the sales of its nearest rival. Circulation 1 158 192 Circulation - Saturday 1 733 549 Readership: 2 200 000: Readership - Saturday 3 021 000 Men 1 019 000 (46%) Women 1 181 000 (54%) AB Adults 629 000 (29%) ABC1 Adults 1 405 000 (64%) Homeowners: 1 811 000 (82%) FIGURE 3 | Those saying they have read a newspaper online in the last 12 months. Weekend Newspaper Readership increases from a year ago as Australians seek out trusted sources. Other areas of interest common to typical Guardian readers include women's issues, culture, the arts, human rights charities and general information about London. A demographic or demographic profile is a term used in marketing and broadcasting, to describe a demographic grouping or a market segment. Thanks for getting in touch - one of the team will come back to you about your enquiry soon! The Sowetan is engaging with a proudly South African readership that has come to a place where they have truly earned the right to be – ‘in the know and on the move.’ Sowetan has been remodeled to transport our readers around the brave new world that is contemporary South Africa. Read more . The Guardian newspaper targets a well-educated, relatively young, predominantly male and liberal audience centered around London. The table below provides detailed demographic information about Observer readers and shows how they compare to the average UK adult. The Guardian - readership figures. 2 Every day, people spend more time on the internet. Of this 513,000 people around 84% of the population have read a newspaper in the past year which would mean an … PAMCo Readership Magazine Newspaper In light of current government advice PAMCo’s staff will be working from home for the coming weeks. The Independent had a monthly audience of over 19.3 million individuals from April 2019 to March 2020 in Great Britain. 96 % Have heard of. The male:female readership split is almost half and will therefore target parents of both genders equally. – Guardian.com 68% of readers are on social media. Most Popular Newspaper in UK . Owned by the media industry, ABC independently verifies and reports on media performance. VIEW RATE CARD. Overview for The Guardian. 2894 interviews were carried out, including boosts in Scotland, Wales and Northern Ireland to ensure a minimum of 350 respondents in each. The Guardian launches pilot Schools Guide to open up school data and put it in the hands of parents News: The free tool will make it easier for parents to make informed choices on ... We use cookies to anonymously track website statistics. They take an interest in politics, exhibitions and international news. 41 % Neutral opinion. The Guardian is the second most-read online newspaper in the UK, overtaking the Mail (33.6m) for the third time in last four PAMCo releases, and the Mirror (31.7m), with a 46% year-on-year … Highly affluent and well educated. Circulation 1 158 192 Circulation - Saturday 1 733 549 Readership: 2 200 000: Readership - Saturday 3 021 000 Men 1 019 000 (46%) Women 1 181 000 (54%) AB Adults 629 000 (29%) ABC1 Adults 1 405 000 (64%) Homeowners: 1 811 000 (82%) Gauteng Publications • The Star • Saturday Star • The Sunday Independent • Pretoria News • Pretoria News Weekend. Latest Results. 41.2% readership: Data is NRS - readership, not sales. Future adult releases of Taking Part will be published every six months. 1576 interviews - YouGov Ratings data collected between October 2020 … At the start of the 19th century, the highest-circulation newspaper in the United Kingdom was the Morning Post, which sold around 4,000 copies per day, twice the sales of its nearest rival.As production methods improved, print runs increased and newspapers were sold at lower prices. CONTACT US. Favorite foods reported by Guardian readers include antipasti, eggplant Parmesan and braised endive. All figures are based on Sunday average issue readership. The Guardian is the 2nd most popular newspaper and the 6th most famous. Download pdf Want to chat? So, which are the top, most read, most popular British Newspapers, let’s explore the circulation statics of newspapers of Britain. The Guardian is the 2nd most popular newspaper and the 6th most famous. The graphs give information on the readership statistics, gender, and age of a Guardian newspaper reader. Demographic Profiles What is it? Owned by the media industry, ABC independently verifies and reports on media performance. To accept and hide this message click the cross on the right. and the Guardian (14%). Demographics in relation to The Dopamine Loop. As digital marketing technology changes—evolving from pop-up advertisements, to display advertising, and now to content discovery—so does the way consumers interact with content. About YouGov . based on the demographics I would conclude that the advertisement would have a large audience reach and … The Pamco figures suggest that The Guardian/Observer and Guardian.com are winning the readership race at the “quality” end of the newspaper market with 25.2m readers a month. Circulation and Demographics Circulation Area The Evening Express provides an extensive reach across all demographics. – NRS for national newspaper readership – ABC for newspaper circulation – comScore for online consumption 3 • The News Consumption Survey is a face-to-face omnibus survey conducted by Kantar. Download pdf Want to chat? Most Popular Newspaper in UK as per British newspaper circulation figures. 20 % Negative opinion. The Weekend Herald's readership, according to latest Nielsen data, has surged to 515,000 people - the first time since June 2014 it has been over the half-million mark. Data is weighted to reflect the UK population. To find out more about the cookies used on this website, please visit our Cookie Policy.Please click OK to consent to our use of all non-essential cookies described in our Cookie Policy. Fifty-two percent of Guardian readers are male, and the average reader age is 44. The Guardian … The aftermath of Prince's death got really, really strange. Let's talk about what we can do for your brand. handle: @BDLiveSA. Our aim is to deliver business as usual and you can contact any member of the PAMCo team via email in the first instance. Podcast news? Three in five readers say they will not change this title. Who Is the Target Audience of The Guardian Newspaper. Roy Morgan today releases the latest readership results for Australian newspapers for the 12 months to December 2018. Newsbrands: Print/PC General Magazines: Print/PC Women’s Magazines: Print/PC Mobile & … All rights reserved. Our agenda-setting journalism attracts The Guardian Weekly is an international English-language news magazine based in London, UK. The Guardian: weekly readership by age All adults Age 15-34 Age 35+ Sep 2012 Dec 2012 Mar 2013 Jun 2013 Sep 2013 Dec 2013 Mar 2014 Jun 2014 Sep 2014 0 500,000 1,000,000 1,500,000 Total readership Market Overview. Roy Morgan Research provides the industry currency in readership figures. Australia’s best read weekend newspaper is again Sydney’s Sunday Telegraph with an average issue print readership of 630,000 – but down 4.0 per cent over the past year. the fact that a third of all Guardian readers live in higher crime London). The publication’s average reader age (42.8) ties well with the target audience of my project, which is parents of children aged 8-16. Other - Please state. Also performing well was the Cairns Post which increased its readership by 20.7 per cent to 35,000 and the Geelong Advertiser, up 13.3 per cent to a readership of 34,000. If we were to advertise our documentary in the newspaper we would know if our advertisement would be appealing to the audience of The Guardian newspaper. Total Market Newsbrands Magazines. Readership of both The Daily Telegraph and The Sunday Telegraph proved to be more popular among older adults than younger ones. Scale, reach and influence with The Guardian Download the Media Kit. Here’s How a Genderless Virtual Assistant Is Undoing Gender Bias in Artificial Intelligence. the Guardian have a higher a higher incidence of readership amongst the 18-24 year olds. Overview. Forthcoming releases The next adult release, to be published on Thursday 17th December, will present data covering the period October 2014 – September 2015. Detailed Roy Morgan Readership results. THE Sun is officially the most read newspaper and website in the country — according to a new governing body. Roy Morgan provides the industry currency in readership figures. Its readership is mainly in the most affluent social groups. The Guardian and Observer deliver a very affluent audience, 85% of whom are ABC1, and they are more than twice as likely to be of AB social grade. Please activate cookies in order to turn autoplay off. Data Queries; Access. The Guardian launches pilot Schools Guide to open up school data and put it in the hands of parents News: ... We use cookies to anonymously track website statistics. Access key advertising information for the Guardian newspaper including NRS PADD readership, ABC circulation and comScore online & mobile visitors - click for more The Guardian readership, circulation, rate card and facts Thanks for getting in touch - one of the team will come back to you about your enquiry soon! They are more likely to own a cat than any other pet. Inspiring market confidence by delivering a valued stamp of trust across the media world PAMCo Contact Info; Useful Links; Telephone: 0207 637 9882. How to Access. Demographic and readership research. Ratings 34 % Positive opinion. The Guardian recorded the smallest year-on-year circulation decline with a drop of five per cent to 130,484 copies. demographics of local newspaper readership. It is the most influential survey on newspaper and magazine readership in Australia and ensures selection of the most appropriate publications to reach population 14+ markets. Online Readership; Data Release Rules; NRS Data usage policy; Data Queries. All figures are based on Sunday average issue readership.The Guardian demographic profileguardian.co.uk demographic profile, Solus = Observer readers who do not read any other quality Sunday newspaper, Bradley Wiggins capped his remarkable sporting year by taking home the big prize at the ceremony in London, A glass of wine with a rough sleeper, Santa in trunks, a thousand partying Muscovites … in a My Best Shot special, top photographers pick the image that sums up winter for them, Kimon, an eight-year-old pet female long-tailed monkey, treats a kitten as her baby in Bintan Island, Indonesia, BBC Sports Personality of the Year – in pictures, Dinner, dusk and dancing Russians: my best winter shot. Editor: Lukanyo Mnyanda Twitter: @LukanyoMnyanda Format: Broadsheet Distribution: National Pub. A newspaper's readership is the newspaper's total circulation multiplied by the average number of people who read each copy. DOWNLOAD RATE CARD. The Guardian has the youngest readership according to NRS, with 37.5 per cent of its 7.2m weekly readers aged between 15 and 34. The Mirror newspapers in their different formats, Daily Mirror, Sunday Mirror, and Sunday People, reached more women than men in the period from April 2019 to March 2020. Detailed below are the Roy Morgan Readership results for the year ending September 2020. Our print reader’s average household income is £59,764, that’s 53% higher than the average GB family income. Readership Trends Report The Guide to 2016 Trends in Readership by Platform for Marketers. Our readers trust our coverage of the issues that matter most to them. Their politics are somewhat to the left of others in their demographic, which is somewhat to the right of the rest of Britain. Access to Data; PAMCo; Contact. Contact. Tag: uk newspaper readership demographics. C2DEs account for 14% of Times readers. Readership of The Guardian proved to be more popular among older adults than younger ones. Based on the shift in age of the newspaper reader, it’s clear that the newspaper industry’s adoption of digital distribution has allowed it to reach adults of all ages. Latest US news, world news, sports, business, opinion, analysis and reviews from the Guardian, the world's leading liberal voice 41 % Neutral opinion. Fifty-two percent of Guardian readers are male, and the average reader age is 44. Their favorite sports are cricket and cycling, and their common hobbies include writing, trekking, hiking and instrumental music. It is the most influential survey on newspaper and magazine readership in New Zealand and ensures selection of the most appropriate publications to reach Population 14+ markets. KZN Publications • The Mercury • Daily News • POST • Independent on Saturday • Sunday Tribune • Isolezwe • Isolezwe ngoMgqibelo • Isolezwe ngeSonto. The online readership of the Daily Mail is relatively flat when looking at the different age groups, with no clear pattern emerging, but when looking at the demographics for online readership of the Guardian, there is a clear correlation with age, as shown right in Figure 4. Survey period. April 2014 to September 2014. Guardian-reader writes a job description for him/herself and then forces the public to pay the salary and other costs, whether any-body actually wants the product or service or not. The Daily Telegraph: weekly readership by age All adults Age 15-34 Age 35+ Sep 2012 Dec 2012 Mar 2013 Jun 2013 Sep 2013 Dec 2013 Mar 2014 Jun 2014 Sep 2014 0 500,000 1,000,000 1,500,000 Total readership The Pamco figures suggest that The Guardian/Observer and Guardian.com are winning the readership race at the “quality” end of the newspaper market with 25.2m readers a month. Demographic profile of the Guardian site users. readership appears to be only really notable with race/immigration, and to an extent crime. My Newspaper I’m creating will be circulated in the county Durham area which has a total population of around 513,000 people, this would represent the maximum amount of potential readers my physical newspaper could possibly have. Adam Bettcher/Getty Images. When we control for variations in profile through statistical techniques, there is still some relationship with newspaper readership (with, for example, Mail readers more likely to be concerned and Guardian readers less likely), but this issue is According to 2nd link 60% are in the AB social group, and just over a quarter are in C1. We should start with a little history of Newspapers circulation in Britain. Among Sunday newspapers, Sunday Times is rated as the newspaper of first choice. From Grammarly to Hemingway, These Are the Best Free Grammar Check Software Options, The History Behind Harriet Tubman's Journey to the $20 Bill. Among those who do, The Guardian is again the most popular destination, but only 27% visit the publication at least once a week. Crossover traffic is a one way street for some newspaper websites. NRS PADD Results. There is a noticeable trend whereby readers of smaller publications also visit similar, larger, titles – possibly because of the relative scarcity of content on their preferred sites. NZ Herald readership soaring, according to latest Nielsen statistics 21 Jun, 2018 12:00 AM 3 minutes to read The Herald's overall print and digital audience has grown from last year. As production methods improved, print runs increased and newspapers were sold at lower prices. Favorite foods reported by Guardian readers include antipasti, eggplant Parmesan and braised endive. Most Popular Newspaper in UK. The Guardian recorded the smallest year-on-year circulation decline with a drop of five per cent to 130,484 copies. Let's talk about what we can do for your brand. Over 15.7 million, or 76.9%, of Australians aged 14+ now read or access newspapers in an average 7 day period via print or online (website or app) platforms, a … READERSHIP / ADVERTISE WITH US / READERSHIP / Readership. Scale, reach and influence with The Guardian Download the Media Kit. By Staff Writer Last Updated Apr 3, 2020 12:04:03 AM ET. It is one of the world's oldest international news publications and has readers in more than 170 countries. The Guardian is a space for modern advertisers. Notably, Millennials 21-34 make up 25% of the U.S. population and now represent 24% of the total monthly newspaper readership. What Is the Presidential Medal of Freedom? The Guardian newspaper targets a well-educated, relatively young, predominantly male and liberal audience centered around London. Inspiring market confidence by delivering a valued stamp of trust across the media world This typically involves: Age bands (as teenagers do not wish to purchase denture fixant) Social class bands According to The Guardian, this controlling streak extended to many other aspects of his life, ... "Prince's death is a tragic example that opioid addiction and overdose deaths do not discriminate no matter the demographic," Metz laments. 744,000 adults (15+) Historical charts. 2 Every day, people spend more time on the internet. © 2016 Guardian News and Media Limited or its affiliated companies. This is more comparable with radio or television consumption, which we include elsewhere in this website. 96 % Have heard of. Ratings 34 % Positive opinion. Ok 1576 interviews - YouGov Ratings data collected between October 2020 and December 2020 Find out more. Share this page . Read Podnews podcasting news; media.info. As digital marketing technology changes—evolving from pop-up advertisements, to display advertising, and now to content discovery—so does the way consumers Readership Trends Report The Guide to 2016 Trends in Readership by Platform for Marketers. What Great Britain thinks of The Guardian . UK.
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